Nuclear Wintour

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She is the most recognised woman in fashion. She is simultaneously respected and feared by everyone. Her ruthless power could make or break you. Anna Wintour is the name that even a lonely recluse living in the Outer Hebrides would have heard uttered at least once in his lifetime.

Her daunting reputation of being the most intimidating woman in fashion makes her so elusively unapproachable – even the thickest of skins who have dared to do so have been reduced to tears within seconds. Even friend of the devil herself, Barbara Amiel, was once quoted saying: "Anna happens to be a friend of mine, a fact which is of absolutely no help in coping with the cold panic that grips me whenever we meet."

So what reduced Anna to deserve the nickname: ’Nuclear Wintour’? If I had to pinpoint I would say her twenty-three years at the helm of American Vogue has turned her into the icon she is today, to put it vaguely. Not only did she turn British Vogue on it’s head and revolutionize it in just a one-year stint, she then returned to the States as Editor-in-Chief to resurrect the slowly deceasing American Vogue also. But she couldn't have done all that and come out the other side with the nickname 'Angel Wintour', or 'Darling Wintour'?

What Wintour says, goes. She famously once said "You either know fashion or you don't," and I don't doubt for a second that she one hundred per cent meant it. There's no question that the woman is our very own devil in Prada. In true homage to Miranda Priestley, I don't imagine Wintour has ever yelled at an employee, she knows that a quietly but precisely executed few words in the style of Mrs Priestley touches more nerves than a rant from a raving lunatic.

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Whether you love her or love to hate her, it's only because she is the fashion-omniscient that gives the industry both it's good and bad name all at once. With a backlog full of editorial successes like hers you can guarantee that she isn’t going anywhere anytime soon.

//Keep smiling//